Hero Household Privacy Policy

Effective Date: April 25, 2025

1. Introduction

This Privacy Policy explains how Hero Household, a brand operated by Eximex UK Ltd, collects, uses, and protects your personal data when you visit our website, use our online shop, or contact our support team. We are committed to safeguarding your privacy and complying with UK data protection laws, including the UK GDPR and the Data Protection Act 2018.

2. Who We Are

Hero Household is a brand operated by Eximex UK Ltd, a company registered in the United Kingdom. All data collected through this website is processed and managed by Eximex UK Ltd on behalf of the Hero Household brand.

3. Information We Collect

We may collect the following types of personal information:

• Name and contact details (email address, phone number, postal address)
• Billing and shipping information
• Payment information (processed securely by Stripe or other payment providers; we do not store full card details)
• Order history and product preferences
• Website usage data (via cookies, analytics, and tracking technologies)
• Communications with our customer service team

4. How We Use Your Information

We use your personal data for the following purposes:

• To process, deliver, and manage orders
• To provide customer support and respond to enquiries
• To send service-related updates (e.g., order confirmations, delivery information)
• To improve our website, products, and customer experience
• To comply with legal, tax, and regulatory requirements
• (If applicable) To send marketing emails when you have given explicit consent

5. Legal Basis for Processing

We rely on the following legal bases when processing personal data:

• Consent – for optional communications such as newsletters
• Contract – to fulfil orders and provide customer services
• Legal obligation – to meet accounting, tax, and reporting requirements
• Legitimate interests – for website analytics, fraud prevention, and improving services

6. Data Retention

We keep your personal data only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law (e.g., financial records).

7. Data Security

We use appropriate technical and organisational measures to protect your personal data. Payment information is processed by secure third-party providers (such as Stripe) and is never stored directly on our servers.

8. Your Rights

Under UK data protection law, you have the right to:

• Access the personal data we hold about you
• Request correction or deletion of your information
• Object to or restrict how your data is processed
• Withdraw consent for marketing at any time
• Request data portability (where applicable)
• File a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, please contact us through our website contact form.

9. Cookies

For information on how we use cookies and tracking technologies, please see our Cookie Policy.

10. Sharing Your Information

We may share your data with trusted third parties, including:

• Payment processors (e.g., Stripe)
• Couriers and fulfilment partners
• Analytics and website performance tools
• IT and hosting service providers

These partners only receive the information necessary to perform their functions and must comply with data protection laws.

We do not sell personal data to third parties.

11. International Transfers

Where data is transferred outside the UK, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or equivalent protections.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in regulations or business practices. Any updates will be posted on this page with a revised effective date.